{"title":"Purina Pro Plan","description":"\u003cp\u003eShop the full Purina Pro Plan range at My-Chow. Scientifically formulated, veterinarian-recommended nutrition for dogs and cats at every life stage.\u003c\/p\u003e","products":[{"product_id":"pro-plan-large-robust-everyday-nutrition-chicken","title":"Pro Plan Large Robust Adult Chicken Dry Dog Food","description":"\u003ch2\u003ePro Plan Large Robust Adult Chicken Dry Dog Food\u003c\/h2\u003e\u003cp\u003eScience-backed nutrition for large, powerful dogs. \u003cstrong\u003ePro Plan Large Robust Adult Chicken\u003c\/strong\u003e is a premium complete dry dog food made with \u003cstrong\u003ereal chicken as the #1 ingredient\u003c\/strong\u003e, specially formulated to meet the unique nutritional demands of large and robust breed adult dogs.\u003c\/p\u003e\u003cp\u003eDeveloped by Purina's team of nutritionists, vets, and scientists, Pro Plan delivers advanced, research-driven nutrition trusted by breeders, vets, and performance dog owners worldwide. This large robust recipe is engineered to support the strength, joint health, and vitality of bigger, more powerful dogs every day.\u003c\/p\u003e\u003ch3\u003eAdvanced Nutrition. Built for Large Robust Breeds.\u003c\/h3\u003e\u003cul\u003e\n\u003cli\u003e🐔 \u003cstrong\u003eReal chicken\u003c\/strong\u003e as the #1 ingredient — high-quality protein to support and maintain strong, lean muscle mass\u003c\/li\u003e\n\u003cli\u003e🦴 \u003cstrong\u003eJoint and mobility support\u003c\/strong\u003e — with added glucosamine and EPA\/DHA omega-3 fatty acids for joint health in large breeds\u003c\/li\u003e\n\u003cli\u003e💪 \u003cstrong\u003eSupports strong muscles\u003c\/strong\u003e — high protein levels tailored for the demands of large, robust breeds\u003c\/li\u003e\n\u003cli\u003e⚖️ \u003cstrong\u003eSupports healthy weight\u003c\/strong\u003e — carefully balanced calories for large breed metabolism\u003c\/li\u003e\n\u003cli\u003e💚 \u003cstrong\u003eSupports digestive health\u003c\/strong\u003e — with prebiotic fibre for a healthy gut microbiome\u003c\/li\u003e\n\u003cli\u003e🛡️ \u003cstrong\u003eSupports immune health\u003c\/strong\u003e — with added antioxidants including vitamin E\u003c\/li\u003e\n\u003cli\u003e✨ \u003cstrong\u003ePromotes healthy skin and coat\u003c\/strong\u003e — with omega-3 and omega-6 fatty acids\u003c\/li\u003e\n\u003cli\u003e❌ \u003cstrong\u003eNo artificial colours or flavours\u003c\/strong\u003e\n\u003c\/li\u003e\n\u003cli\u003e✅ \u003cstrong\u003eComplete and balanced\u003c\/strong\u003e premium nutrition formulated for large and robust breed adult dogs\u003c\/li\u003e\n\u003c\/ul\u003e\u003ch3\u003eFeeding Guide\u003c\/h3\u003e\u003cp\u003eFeed according to your dog's weight and activity level. Large and robust breeds have specific caloric and joint-support needs — always follow the feeding guide on pack. Ensure fresh water is always available. Transition gradually over 7–10 days when switching foods.\u003c\/p\u003e\u003chr\u003e\u003ch3\u003e\u003cstrong\u003e🐾 The My-Chow Loyalty Advantage\u003c\/strong\u003e\u003c\/h3\u003e\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003e15% off your first order\u003c\/strong\u003e — automatically applied at checkout\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003e10% off every repeat order\u003c\/strong\u003e — register your pet's microchip with My-Chow and save for life \u003cem\u003e(administered by our sister company Pet Identity UK, a Government-compliant national database)\u003c\/em\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003ePet Recovery Club\u003c\/strong\u003e — free with your monthly subscription. An exclusive premium multi-benefit membership service for your peace of mind and your pet's safety, included as standard. \u003cem\u003eMembers save an average of £240 a year.\u003c\/em\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Purina Pro Plan","offers":[{"title":"14kg","offer_id":54152614019414,"sku":"196697","price":72.95,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1028\/8047\/7526\/files\/ProPlanLargeRobustAdultChickenDryDogFood.jpg?v=1781039072"},{"product_id":"pro-plan-medium-everyday-nutrition-chicken","title":"Pro Plan Medium Adult Chicken Dry Dog Food","description":"\u003ch2\u003ePro Plan Medium Adult Chicken Dry Dog Food\u003c\/h2\u003e\u003cp\u003eScience-backed everyday nutrition for medium breed dogs. \u003cstrong\u003ePro Plan Medium Adult Chicken\u003c\/strong\u003e is a premium complete dry dog food made with \u003cstrong\u003ereal chicken as the #1 ingredient\u003c\/strong\u003e, specially formulated to meet the everyday nutritional needs of medium breed adult dogs.\u003c\/p\u003e\u003cp\u003eDeveloped by Purina's team of nutritionists, vets, and scientists, Pro Plan delivers advanced, research-driven nutrition trusted by breeders, vets, and dog owners worldwide. This medium breed recipe is engineered to support optimal body condition, digestive health, and overall vitality in dogs of all activity levels.\u003c\/p\u003e\u003ch3\u003eAdvanced Everyday Nutrition. Built for Medium Breeds.\u003c\/h3\u003e\u003cul\u003e\n\u003cli\u003e🐔 \u003cstrong\u003eReal chicken\u003c\/strong\u003e as the #1 ingredient — high-quality protein to support and maintain strong, lean muscle mass\u003c\/li\u003e\n\u003cli\u003e💪 \u003cstrong\u003eSupports strong muscles\u003c\/strong\u003e — optimal protein levels for medium breed dogs\u003c\/li\u003e\n\u003cli\u003e⚖️ \u003cstrong\u003eSupports healthy body condition\u003c\/strong\u003e — carefully balanced calories for medium breed metabolism\u003c\/li\u003e\n\u003cli\u003e💚 \u003cstrong\u003eSupports digestive health\u003c\/strong\u003e — with prebiotic fibre for a healthy gut microbiome\u003c\/li\u003e\n\u003cli\u003e🛡️ \u003cstrong\u003eSupports immune health\u003c\/strong\u003e — with added antioxidants including vitamin E\u003c\/li\u003e\n\u003cli\u003e✨ \u003cstrong\u003ePromotes healthy skin and coat\u003c\/strong\u003e — with omega-3 and omega-6 fatty acids\u003c\/li\u003e\n\u003cli\u003e❌ \u003cstrong\u003eNo artificial colours or flavours\u003c\/strong\u003e\n\u003c\/li\u003e\n\u003cli\u003e✅ \u003cstrong\u003eComplete and balanced\u003c\/strong\u003e premium nutrition formulated for medium breed adult dogs\u003c\/li\u003e\n\u003c\/ul\u003e\u003ch3\u003eFeeding Guide\u003c\/h3\u003e\u003cp\u003eFeed according to your dog's weight and activity level. Always follow the feeding guide on pack. Ensure fresh water is always available. Transition gradually over 7–10 days when switching foods.\u003c\/p\u003e\u003chr\u003e\u003ch3\u003e\u003cstrong\u003e🐾 The My-Chow Loyalty Advantage\u003c\/strong\u003e\u003c\/h3\u003e\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003e15% off your first order\u003c\/strong\u003e — automatically applied at checkout\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003e10% off every repeat order\u003c\/strong\u003e — register your pet's microchip with My-Chow and save for life \u003cem\u003e(administered by our sister company Pet Identity UK, a Government-compliant national database)\u003c\/em\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003ePet Recovery Club\u003c\/strong\u003e — free with your monthly subscription. 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This small and mini breed recipe combines a smaller kibble size with higher energy density and targeted nutrients — supporting dental health, digestive wellbeing, and a healthy immune system in little dogs every day.\u003c\/p\u003e\u003ch3\u003eAdvanced Everyday Nutrition. Built for Small \u0026amp; Mini Breeds.\u003c\/h3\u003e\u003cul\u003e\n\u003cli\u003e🐔 \u003cstrong\u003eReal chicken\u003c\/strong\u003e as the #1 ingredient — high-quality protein to support and maintain strong, lean muscle mass\u003c\/li\u003e\n\u003cli\u003e⚡ \u003cstrong\u003eHigher energy density\u003c\/strong\u003e — small and mini breeds have faster metabolisms and need more calories per kg of body weight\u003c\/li\u003e\n\u003cli\u003e🥪 \u003cstrong\u003eSmaller kibble size\u003c\/strong\u003e — perfectly suited to small and mini breed mouths and teeth\u003c\/li\u003e\n\u003cli\u003e🦷 \u003cstrong\u003eSupports dental health\u003c\/strong\u003e — important for smaller breeds who are more prone to dental issues\u003c\/li\u003e\n\u003cli\u003e💚 \u003cstrong\u003eSupports digestive health\u003c\/strong\u003e — with prebiotic fibre for a healthy gut microbiome\u003c\/li\u003e\n\u003cli\u003e🛡️ \u003cstrong\u003eSupports immune health\u003c\/strong\u003e — with added antioxidants including vitamin E\u003c\/li\u003e\n\u003cli\u003e✨ \u003cstrong\u003ePromotes healthy skin and coat\u003c\/strong\u003e — with omega-3 and omega-6 fatty acids\u003c\/li\u003e\n\u003cli\u003e❌ \u003cstrong\u003eNo artificial colours or flavours\u003c\/strong\u003e\n\u003c\/li\u003e\n\u003cli\u003e✅ \u003cstrong\u003eComplete and balanced\u003c\/strong\u003e premium nutrition formulated for small and mini breed adult dogs\u003c\/li\u003e\n\u003c\/ul\u003e\u003ch3\u003eFeeding Guide\u003c\/h3\u003e\u003cp\u003eFeed according to your dog's weight and activity level. Small and mini breeds often need more calories per kg than larger dogs — always follow the feeding guide on pack. Ensure fresh water is always available. Transition gradually over 7–10 days when switching foods.\u003c\/p\u003e\u003chr\u003e\u003ch3\u003e\u003cstrong\u003e🐾 The My-Chow Loyalty Advantage\u003c\/strong\u003e\u003c\/h3\u003e\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003e15% off your first order\u003c\/strong\u003e — automatically applied at checkout\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003e10% off every repeat order\u003c\/strong\u003e — register your pet's microchip with My-Chow and save for life \u003cem\u003e(administered by our sister company Pet Identity UK, a Government-compliant national database)\u003c\/em\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003ePet Recovery Club\u003c\/strong\u003e — free with your monthly subscription. 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With \u003cstrong\u003ereal chicken\u003c\/strong\u003e as the number one ingredient and enriched with DHA from fish oil, this recipe supports healthy brain development, strong bones, and a robust immune system — giving your puppy the healthy start they deserve.\u003c\/p\u003e\u003cp\u003ePro Plan is trusted by professional breeders and recommended by vets worldwide — and Healthy Start is their commitment to setting puppies up for a lifetime of health and vitality.\u003c\/p\u003e\u003ch3\u003eVet Recommended. Science Proven. Puppy Perfect.\u003c\/h3\u003e\u003cul\u003e\n\u003cli\u003e🐔 \u003cstrong\u003eReal chicken as the number one ingredient\u003c\/strong\u003e — high-quality animal protein to support lean muscle development\u003c\/li\u003e\n\u003cli\u003e🧠 \u003cstrong\u003eDHA from fish oil\u003c\/strong\u003e — supports brain and vision development during critical early months\u003c\/li\u003e\n\u003cli\u003e🦴 \u003cstrong\u003eOptimal calcium \u0026amp; phosphorus balance\u003c\/strong\u003e — supports healthy bone and teeth development for medium breed puppies\u003c\/li\u003e\n\u003cli\u003e🛡️ \u003cstrong\u003eImmune system support\u003c\/strong\u003e — with colostrum and antioxidants to strengthen natural defences\u003c\/li\u003e\n\u003cli\u003e💚 \u003cstrong\u003eSupports digestive health\u003c\/strong\u003e — with prebiotic fibres for a healthy gut microbiome\u003c\/li\u003e\n\u003cli\u003e✨ \u003cstrong\u003eSupports healthy skin and coat\u003c\/strong\u003e — with omega fatty acids for a glossy, healthy coat from puppyhood\u003c\/li\u003e\n\u003cli\u003e🌿 \u003cstrong\u003eNo artificial colours or flavours\u003c\/strong\u003e — quality ingredients throughout\u003c\/li\u003e\n\u003cli\u003e✅ \u003cstrong\u003eComplete and balanced\u003c\/strong\u003e — meets all nutritional requirements for medium breed puppies\u003c\/li\u003e\n\u003cli\u003e🔬 \u003cstrong\u003eBacked by Purina science\u003c\/strong\u003e — developed by over 400 scientists, vets, and nutritionists\u003c\/li\u003e\n\u003c\/ul\u003e\u003ch3\u003eFeeding Guide\u003c\/h3\u003e\u003cp\u003eFeed according to your puppy's expected adult weight and current age. 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Developed by Purina's team of over 400 scientists, vets, and nutritionists, this premium complete dry dog food features \u003cstrong\u003ereal chicken\u003c\/strong\u003e as the number one ingredient, with a nutrient profile specifically calibrated for the faster metabolisms and higher energy demands of smaller breeds.\u003c\/p\u003e\u003cp\u003eWith a smaller kibble size perfectly suited to tiny mouths and a formula enriched with DHA for brain development, Pro Plan Small \u0026amp; Mini Puppy gives little dogs the big nutritional start they need.\u003c\/p\u003e\u003ch3\u003eSmall Kibble. Big Science. 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