{"product_id":"beta-senior-chicken","title":"Beta Senior Chicken Dry Dog Food","description":"\u003ch2\u003eBeta Senior Chicken Dry Dog Food\u003c\/h2\u003e\u003cp\u003eYour dog has given you their best years — give them nutrition that honours that. \u003cstrong\u003eBeta Senior Chicken\u003c\/strong\u003e is a complete dry dog food made with \u003cstrong\u003ereal chicken as the #1 ingredient\u003c\/strong\u003e, specially formulated to support the changing needs of older adult dogs.\u003c\/p\u003e\u003cp\u003eAs dogs age, their metabolism slows, joints need more support, and digestion can become more sensitive. Beta Senior is crafted to address all of this — keeping your faithful companion comfortable, active, and thriving in their golden years.\u003c\/p\u003e\u003ch3\u003eTailored for Older Dogs\u003c\/h3\u003e\u003cul\u003e\n\u003cli\u003e🐔 \u003cstrong\u003eReal chicken\u003c\/strong\u003e as the primary protein — gentle, digestible, and delicious\u003c\/li\u003e\n\u003cli\u003e🦴 \u003cstrong\u003eSupports joints and mobility\u003c\/strong\u003e — with added glucosamine and chondroitin to keep older dogs moving comfortably\u003c\/li\u003e\n\u003cli\u003e⚖️ \u003cstrong\u003eAdjusted calorie levels\u003c\/strong\u003e — tailored for the slower metabolism of senior dogs\u003c\/li\u003e\n\u003cli\u003e🌿 \u003cstrong\u003eNatural ingredients\u003c\/strong\u003e with added vitamins and minerals\u003c\/li\u003e\n\u003cli\u003e✅ \u003cstrong\u003eComplete and balanced\u003c\/strong\u003e nutrition formulated specifically for senior dogs\u003c\/li\u003e\n\u003cli\u003e💚 \u003cstrong\u003eSupports vitality and immune health\u003c\/strong\u003e — with antioxidants to help keep older dogs feeling their best\u003c\/li\u003e\n\u003c\/ul\u003e\u003ch3\u003eFeeding Guide\u003c\/h3\u003e\u003cp\u003eFeed according to your dog's weight and activity level. Senior dogs may need fewer calories but more joint support — always follow the feeding guide on pack. Ensure fresh water is always available. Transition gradually over 7–10 days when switching foods.\u003c\/p\u003e\u003chr\u003e\u003ch3\u003e\u003cstrong\u003e🐾 The My-Chow Loyalty Advantage\u003c\/strong\u003e\u003c\/h3\u003e\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003e15% off your first order\u003c\/strong\u003e — automatically applied at checkout\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003e10% off every repeat order\u003c\/strong\u003e — register your pet's microchip with My-Chow and save for life \u003cem\u003e(administered by our sister company Pet Identity UK, a Government-compliant national database)\u003c\/em\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003ePet Recovery Club\u003c\/strong\u003e — free with your monthly subscription. An exclusive premium multi-benefit membership service for your peace of mind and your pet's safety, included as standard. \u003cem\u003eMembers save an average of £240 a year.\u003c\/em\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Beta","offers":[{"title":"2kg","offer_id":54124968345942,"sku":"438374","price":8.55,"currency_code":"GBP","in_stock":true},{"title":"14kg","offer_id":54124968378710,"sku":"74950","price":48.79,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1028\/8047\/7526\/files\/Beta_Senior_Chicken_Dry_Dog_Food_2.webp?v=1781102689","url":"https:\/\/mychow.co.uk\/products\/beta-senior-chicken","provider":"My-Chow","version":"1.0","type":"link"}